
Why adopt a vegan hair care routine?
āWhy I Went Vegan With My Hair Careā
āSwitching to a vegan hair care regime was the best thing I ever did ā and hereās why I think you should try it too,ā says beauty journalist Natalie Ticehurst
I always thought my beauty routine was pretty āplanet positiveā. Iāve always rinsed and recycled my empties, shopped from brands taking sustainable strides and tried to limit my shower time to save water.
It was only when I challenged myself to do Veganuary (and no, I still canāt tell you how to successfully scramble tofu) that I realized there were a whole host of other decisions on my plate, especially when it came to my skincare.
After scouring social media and listening to countless vegan podcasts, I realized that finding vegan hair care products wasnāt always an easy task. I have what I call ātrickyā hair that needs a whole lot of loving. Naturally curly, fine and frizzy (plus my penchant for a DIY blow-dry) means my hair is often left crying out for a whole lot of moisture and repairative ingredients.
While I thought I needed high-performance salon products to deliver that bounce, shine and smoothness that makes me feel ready to face the day, far from leaving me with a month of bad hair days, I was surprised at how the shampoo I switched to left my hair soft, shiny and-oh so healthy. (It was the Love Beauty and Planet Sulfate Free Vetiver & Tea Tree Oil, for those taking notes.)
My hair didnāt seem to miss the animal-based, keratin-packed masque I thought was keeping it tip-top. In fact, my new, vegan hair care, enriched with natural ingredients such as Amazonian murumuru butter, seemed to stop my hair from breaking and shedding. Something my hairdresser and I have been trying to solve for months.
Not only do Love Beauty and Planetās vegan hair care products steer clear of the obvious ā honey, silk, beeswax, animal-derived proteins and amino acids ā but theyāre also not tested on animals, which is the big draw for me. I know hair can seem small-fry in the face of the issue weāre currently tackling as a collective, but I truly believe if we can all make tiny swaps to our daily lives, theyāll stack up. Cruelty-free, vegan and high-performance hair care thatās a little kinder to the planet? Iām not going back.
My new vegan-friendly hair-care regime
The Shampoo
Love Beauty and Planet Sulfate Free Vetiver & Tea Tree Oil Shampoo
This gave me the bountiful lather I thought Iād be missing out on when I āwent veganā. 93% naturally derived, itās infused with wild shea nut butter for the hydration hit my curly hair needs.
The Treatment
Love Beauty and Planet Murumuru Butter & Rose 2 Minute Magic Masque
My hair is so dry and dehydrated that I use a masque instead of a conditioner on hair-wash days. This indulgent, buttery formula is like a big glass of water for hair, leaving it soft, shiny and smooth.
The Supplement
Love Beauty and Planet Citrus Crush Vegan Hair & Skin Dietary Supplement
2 of these a day gives me radiant hair and glowing skin, but the best part is, they're delicious.